Faculty of Economic and Management Sciences
School of Management Sciences
Department of Marketing and Communication Management
De Wet Nel, JM
Lecturer
Contact Details
Research Output
Contact Details:
E-mail address: juanne.nel@up.ac.za
Research Output:
Research articles in refereed specialist journals:
De Wet Nel JM, North EJ, Myburgh T, Hern LA: 2009. A comparative study of customer-based brand equity across selected South African Hotels. International Journal of Marketing and Retail, 5 (1) / May, pp 15-24, Full Text
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