Faculty of Economic and Management Sciences
School of Management Sciences
Department of Marketing and Communication Management
Papers in refereed, published conference proceedings
Publication Title
Kotzé TG, Nothnagel B, Sammons C, van Heerden CH: 2006. The influence of servicescape factors on quality perceptions at selected leisure events. In 13th International Conference on Retailing and Services Science, European Institute for Retailing and Service Research, pp 1-22.
Venter PF, Swart MR, Mayhew W: 2006. The effective management and control of HIB/AIDS in the workplace: An empirical assessment of the current state of affairs. In 18th Annual Conference of the South African Institute of Management Scientists: Demystifying the Art of Management... through Research, University of Stellenbosch, pp 606-608.
Jordaan Y: 2006. Determining where and how privacy matters: Implications for direct marketing. In 18th Annual Conference of the South African Institute of Management Scientists: Demystifying the Art of Management... through Research, University of Stellenbosch, pp 455-457.
Engelbrecht S, Leonard A: 2006. Internal transformational change communication: A qualitative case study of TUT (Tshwane University of Technology). In 18th Annual Conference of the South African Institute of Management Scientists: Demystifying the Art of Management... through Research, University of Stellenbosch, pp 497-499.
Swart MP, van Heerden CH: 2006. Service quality: A survey amongst convention consumers at the CSIR International Convention Centre. In 18th Annual Conference of the South African Institute of Management Scientists: Demystifying the Art of Management... through Research, University of Stellenbosch, pp 279-303.
Van der Linde C, Leonard A: 2006. The implementation of strategic integrated communication in the South African non-profit sector. In 18th Annual Conference of the South African Institute of Management Scientists: Demystifying the Art of Management... through Research, University of Stellenbosch, pp 593-595.
le Roux I, Pretorius M, Steyn B: 2006. Transferring entrepreneurial skills: An empirical study of simulation. In 18th Annual Conference of the South African Institute of Management Scientists: Demystifying the Art of Management... through Research, University of Stellenbosch, pp 185-208.
Dolnicar S, Jordaan Y: 2006. Consumer Information Privacy: A Building Block for Marketing Leadership. In Advancing Theory, Maintaining Relevance (ANZMAC), Australian and New Zealand Marketing Academy, pp 645-650.
Niemann-Struweg I, Grobler AF: 2006. How integrated is integrated communication in South Africa? An empirical study amongst the Top 10 marketing and communication agencies. In Conference on Corporate Communication 2006, / June 2-5 2006, Wroxton College,, Fairley Dickinson University, pp 291-304.
Brits JJ, Ponelis SR: 2006. When is it Good to Steal? A Moral Reflection on Current Trends in Intellectual Property in the Information Society. In IFIP International Conference on Landscapes of ICT and Social Accountability, Springer, pp 23-36.
Niemann-Struweg I, Grobler AF: 2006. A South African conceptual model for the implementation of Integrated Communication (IC). In Proceedings of the 2005 Annual Conference of the South African Communication Association (SACOMM) Communication Science in South Africa: Contemporary Issues, Juta and Company, p. CD.
Conradie E, Grobler AF: 2006. The management of science communication at South African higher education institutions. In Proceedings of the 2005 Annual Conference of the South African Communication Association (SACOMM) Communication Science in South Africa: Contemporary Issues, Juta and Company, p. CD.
Maubane P, van Rheede van Oudtshoorn GP: 2006. The role of interpersonal communication in the accounting profession: perceptions and experiences of South African professional accountants. In Proceedings of the 2005 Annual Conference of the South African Communication Association (SACOMM) Communication Science in South Africa: Contemporary Issues, Juta and Company, pp 2-23.
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