Faculty of Economic and Management Sciences
School of Management Sciences
Department of Marketing and Communication Management
Steyn, B
MCom(Pret) - Senior Lecturer
Contact Details
Research Interests
Research Output
Contact Details:
Telephone number: 012 420 4040
Fax number: 012 362 5085
E-mail address: bsteyn@hakuna.up.ac.za
Research Interests:
Strategic communication management
Research Output:
Papers in refereed, published conference proceedings:
le Roux I, Pretorius M, Steyn B: 2006. Transferring entrepreneurial skills: An empirical study of simulation. In 18th Annual Conference of the South African Institute of Management Scientists: Demystifying the Art of Management... through Research, University of Stellenbosch, pp 185-208.
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