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Faculty of Natural and Agricultural Sciences
School of Agricultural and Food Sciences
Department of Consumer Science

A marketing and consumer approach in the development of clothing, food and interior merchandise products for small business and retail markets in South Africa - Postgraduate Student Projects

Dissertations/Theses:
Makgopa (Khonoti) M: Indicators used by inexperienced consumers to judge quality during their evaluation of major household appliances (Dr AC Erasmus)

Marx N: Customer service as an indication of service quality during consumers' patronage of supermarkets (Dr AC Erasmus)

 

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