Faculty of Economic and Management Sciences
School of Management Sciences
Department of Marketing and Communication Management
Grobler, AF
BA(Hons) MA DPhil - Associate Professor
Contact Details
Research Interests
Research Output
Contact Details:
Telephone number: 012 420 2306
Fax number: 012 362 5085
E-mail address: anske.grobler@up.ac.za
Research Interests:
Strategic communication management
Research Output:
Research articles in refereed specialist journals:
Steyn B, Grobler AF, Cilliers B: 2005. A Theoretical framework for the concept of 'Internet strategy'. Communicare: Journal for Communication Sciences in Southern Africa/Tydskrif vir Kommunikasiewetenskappe in Suider-Afrika, 24 (1) / Jul, pp 20-48.
Leonard A, Grobler AF: 2005. Communicating Affirmative Action in three South African organisations: A comparative case study perspective. Communicare: Journal for Communication Sciences in Southern Africa/Tydskrif vir Kommunikasiewetenskappe in Suider-Afrika, 24 (2) / Dec, pp 17-46.
Schoonraad N, Grobler AF, Gouws DG: 2005. An inclusive and integrated approach to financial communication: A conceptual model. Communicatio: South African Journal for Communication Theory and Research/Suid-Afrikaanse Tydskrif Vir Kommunikasieteorie en Navorsing, 31 (2) / Jul, pp 273-294.
Grobler AF, Landman M, Parreira M: 2005. Bridging the gap between public relations and investor relations: A survey amongst management students. Southern African Business Review, 9 (3), pp 35-53.
Papers in refereed, published conference proceedings:
Nieman I, Grobler AF: 2005. Strategic integrated Communication implementation: towards a South African Conceptual Model. In SAIMS Conference 2005: Managerial challenges for black economic empowerment, University of the Free State.
Grobler AF, Leonard A: 2005. Managing communication to facilitate corporate diversity: A South African case study perspective of the communication about employment equity. In The Second World PR Festival.
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