Faculty of Economic and Management Sciences
School of Management Sciences
Department of Marketing and Communication Management
van Heerden, G
MCom (Kommunikasiebestuur) - Lecturer
Contact Details
Research Interests
Research Output
Contact Details:
Telephone number: 012 420 4039
Fax number: 012 362 5085
E-mail address: gene.vanheerden@up.ac.za
Research Interests:
Strategic communication management
Research Output:
Research articles in refereed specialist journals:
van Heerden G, Rensburg RS: 2005. Public relations roles empirically verified among public relations practitioners in Africa. Communicare: Journal for Communication Sciences in Southern Africa/Tydskrif vir Kommunikasiewetenskappe in Suider-Afrika, 24 (1) / Jul, pp 69-88.
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