Output 2011
Research articles in refereed specialist journals
International Journal of Wine Business Research
Reyneke M, Berthon P, Pitt L: 2011. Luxury wine brand visibility in social media: an exploratory study. 23 (1), pp 21-35.
Reyneke M, Berthon P, Pitt L, Parent M: 2011. Luxury wine brands as gifts: ontological and aesthetic perspectives. 23 (1), pp 258-270.
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