Faculty of Economic and Management Sciences
School of Management Sciences
Department of Marketing and Communication Management
Strategic marketing management - Research Output
Research articles in refereed specialist journals:
van Heerden CH: 2007. Southern Africa - an international tourist destination for leisure motorhomers. African Journal of Tourism, Hospitality and Leisure, 1 (2) / July, pp 86-102, Full Text
Swart MR, Malan LP: 2007. Public Management Principles: The relevance of the 16th century reformation for public managers in the 21st century. Politeia, 26 (3) / Jul, pp 67-80, Full Text
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