Faculty of Economic and Management Sciences
School of Management Sciences
Department of Marketing and Communication Management
Marketing Communication - Research Output
Papers in refereed, published conference proceedings:
Venter PF, Swart MR, Mayhew W: 2006. The effective management and control of HIB/AIDS in the workplace: An empirical assessment of the current state of affairs. In 18th Annual Conference of the South African Institute of Management Scientists: Demystifying the Art of Management... through Research, University of Stellenbosch, pp 606-608.
Jordaan Y: 2006. Determining where and how privacy matters: Implications for direct marketing. In 18th Annual Conference of the South African Institute of Management Scientists: Demystifying the Art of Management... through Research, University of Stellenbosch, pp 455-457.
Dolnicar S, Jordaan Y: 2006. Consumer Information Privacy: A Building Block for Marketing Leadership. In Advancing Theory, Maintaining Relevance (ANZMAC), Australian and New Zealand Marketing Academy, pp 645-650.
Niemann-Struweg I, Grobler AF: 2006. How integrated is integrated communication in South Africa? An empirical study amongst the Top 10 marketing and communication agencies. In Conference on Corporate Communication 2006, / June 2-5 2006, Wroxton College,, Fairley Dickinson University, pp 291-304.
Conradie E, Grobler AF: 2006. The management of science communication at South African higher education institutions. In Proceedings of the 2005 Annual Conference of the South African Communication Association (SACOMM) Communication Science in South Africa: Contemporary Issues, Juta and Company, p. CD.
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