Faculty of Natural and Agricultural Sciences
School of Agricultural and Food Sciences
Department of Consumer Science
A marketing and consumer approach in the development of clothing, food and interior merchandise products for small business and retail markets in South Africa - Research Output
Research articles in refereed specialist journals:
Erasmus AC, Makgopa M, Kachale MG: 2006. Inexperienced consumers' judgement of the quality of major household appliances. European Advances in Consumer Research, 7, pp 648-658.
Marx Pienaar NJMM, Erasmus AC: 2006. An evaluation of the customer service in supermarkets in Pretoria East, Tshwane Metropolis, South Africa. Journal of Family Ecology and Consumer Sciences/Tydskrif vir Gesinsekologie en Verbruikerswetenskappe, 34, pp 56-68.
Viljoen (nee Donoghue) S, de Klerk HM: 2006. Dissatisfied consumers' complaint behaviour concerning product failure of major electrical household appliances - a conceptual framework. Journal of Family Ecology and Consumer Sciences/Tydskrif vir Gesinsekologie en Verbruikerswetenskappe, 34, pp 41-55.
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